Now, according to a scientific backwardness, economic, technological and so on in Iran, the country's approach to entering science and technology from the West has been in different areas. While any assessment of the results of this hasty in arriving and the use of technology, especially in the architecture there. On the other hand, proximity to culture, identity and other peculiarities of Iranian society with modern technology, especially for elementary and incomplete, has caused abnormalities That is the question that technology and its effects on humans, architecture and lays identity? Regarding the question posed in this study, the research study, we have tried to respond to the needs of the modern Iranian society which should be resolved using the new technology, the crisis of identity today's architecture Immethodical of technology architecture be examined. It must also avoid damage to the intellectual and philosophical context of modern technology in the field of architecture to Identity and spirituality in architecture can also be the best and most characteristic of Iranian architecture. The News strategies in order to overcome the current situation and the concept is briefly mentioned.