fa Consideration of satisfaction factors of electronic management of relationship with customers in factories تخصصي Special پژوهشي Research <p style="margin: 1em 0px; text-align: justify; unicode-bidi: embed; direction: ltr; tab-stops: 414.45pt;"><span style="font-family: &quot;Garamond&quot;,&quot;serif&quot;; font-size: 13pt; mso-bidi-language: FA;"><font color="#000000">Widespread usage of web technology provides an opportunity for business in order to use internet as the tool for management of electronic relationship with costumers. Organizations that undertake expense of investment in this field, one of their primary purposes is improvement of satisfaction of costumers. For this reason, in most of organizations which use the system of electronic relationship with costumers, there is this question that does this action affects customer satisfaction or not? Therefore, it is determined that this question and dimensions of customer satisfaction are considered in research project. The present research is functional in terms of the purpose. The results of research, after collection of data and analysis by using LISREL software shows that electronic management in factories affects satisfaction dimensions of after-sale services, product and sales process.</font></span></p> <p style="margin: 1em 0px; text-align: justify; unicode-bidi: embed; direction: ltr; tab-stops: 414.45pt;"><span style="font-family: &quot;Garamond&quot;,&quot;serif&quot;; font-size: 13pt; mso-bidi-language: FA;"><font color="#000000">Widespread usage of web technology provides an opportunity for business in order to use internet as the tool for management of electronic relationship with costumers. Organizations that undertake expense of investment in this field, one of their primary purposes is improvement of satisfaction of costumers. For this reason, in most of organizations which use the system of electronic relationship with costumers, there is this question that does this action affects customer satisfaction or not? Therefore, it is determined that this question and dimensions of customer satisfaction are considered in research project. The present research is functional in terms of the purpose. The results of research, after collection of data and analysis by using LISREL software shows that electronic management in factories affects satisfaction dimensions of after-sale services, product and sales process.</font></span></p> electronic management of relationship with customer, customer satisfaction, structural equations electronic management of relationship with customer, customer satisfaction, structural equations 173 186 http://ijurm.imo.org.ir/browse.php?a_code=A-10-1432-45&slc_lang=fa&sid=1 Adel Azar 10031947532846005886 10031947532846005886 No Mohammad Haghighi 10031947532846005887 10031947532846005887 No Damoon Shakerami 10031947532846005888 10031947532846005888 Yes